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Dominate Local Search: Why Your Business Needs a Google Business Profile (and How to Optimize It)

In today’s digital world, your online presence can make or break your business. For local businesses, this is especially true. When potential customers search for products or services in your area, where do they turn? Google. And what’s one of the first things they see? Your Google Business Profile (GBP). Think of your GBP as your…

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Beyond the Basics: Level Up Your Local SEO with Google Business Profile Attributes

Introduction: You’ve claimed your Google Business Profile (formerly Google My Business), nailed your NAP citations, and are racking up those stellar reviews. That’s great! But are you leaving local SEO opportunities on the table? Today, we’re diving into a lesser-known but powerful tool in your local SEO arsenal: Google Business Profile attributes. What are attributes?…